Cassidy Reimer is the Center of Sustainability’s newest team member at KU. As the Energy Conservation Behavior Specialist, she will address technical and behavioral opportunities for energy conservation and the goals of the Campus Sustainability Plan.
Cassi was raised on a small farm near Ulysses, Kansas. Her family grew corn, wheat, and milo as well as raising sheep, hogs, and bucket calves for 4-H. Soil and water conservation was a way of life on the farm in Southwest Kansas, which led to her interest in environmental initiatives in college.
Cassi graduated Summa Cum Laude from Southwestern College with a degree in physics with minors in mathematics, environmental studies, and leadership studies. Her involvement in service learning organizations led her to initiate a hands-on energy efficiency project in Winfield, KS involving walk-through audits and completed efficiency upgrades. She further impacted and inspired others with energy efficiency initiatives as she competed for the title of Miss Kansas. She advocated from classrooms and boardrooms that efficiency did not have to mean using less but wasting less
Cassi put into action energy efficiency initiatives as the program director for the Climate + Energy Project. She directed the Take Charge Challenge initiative, an energy efficiency competition between cities in Kansas and Missouri, where she engaged and helped diverse participants and stakeholders implement energy efficiency practices, reduce energy consumption, and save money on energy bills. Cassi also lobbied for renewable energy at the Kansas State Legislature and coordinated grassroots advocacy and outreach.